More Effective Than A Large Budget — This Single Ad Change Will Explode Your Inbox With New Inquiries

I’m about to reveal to you the hidden superpower of ‘retargeting ads’

These happen when you look at a certain product online, and the internet sees that you’re interested in that product, so it bombards you for weeks with a horde of ads for that product until you buy.

Like your shadow, except your shadow jumps in front of your face every ten seconds and screams at you to buy that lawn mower you just looked at.

Annoying as $@!%, but in lies one of the most effective ways to increase the return on your marketing pounds.

You’re marketing directly to people you know have an interest in buying.

All you need to do is show up oferring what they want out of buying your product, and boom we have ourselves a sale we might have otherwised lost.

Let me show you how we do this:

Firstly, Understand Why We Need Retargeting Ads

People usually don’t buy the first time they look into something, especially if it’s expensive, or a big decision like a new sofa or lawn mower.

Most peope browse first, comparing all the options, colours, prices, etc.

So if you set up retargeting ads for your sofas, then google will shove it in the faces of everyone who saw your product over and over again until they buy something or show no more interest in that product.

This way your sofa always remains top of mind for them, it follows them everywhere they go online, which is much more favourable than them frogetting all about you after clicking off the first time.

How To Make Retargeting Ads That Explode Your Inbox With New Inquiries

The sooner you can get in front of your customer the more likely they are to buy. 

A) Because people are more likely to buy the solution/option they see first

And B) because if they do browse around, the internet will bless you with all the retargeting ads in the world. 

Here’s how you make ads that convert:

There’s a reason your target market wants your product, put yourself in the shoes of your best customers and figure out what this reason is. 

Once you have their reason, make a big claim about it and stick it in big bold writing on your ad. So it catches attention.

For example, if we take the lawn mower example, I’m going to assume people who are looking for new lawn mowers online are people who have noticed their grass is a bit long and looks untidy. And that these people are most likely men aged around 30-50. 

So I’d first test with a headline along the lines of “Get A Neat, Tidy Cut Garden In Record Time, Cuts Grass 2X As Quickly, Lasts A Lifetime”

If you want some assistance, or maybe an example to get the ideas flowing, then drop me a message and I will be more than happy to show you.